@article {1969046, title = {Outcomes are in the Eye of the Beholder: The Influence of Affective Dispositions on Disconfirmation Emotions, Outcome Satisfaction, and Enjoyment}, journal = {Media Psychology}, volume = {24}, year = {2012}, month = {2012}, pages = {143-153}, keywords = {Marketing}, author = {Bee,Colleen and Madrigal,Robert} }