TY  - JOUR
T1  - The Simultaneous Sponsorship of Rival Teams: Beyond Ingroup Favoritism and Outgroup Animosity
JF  - Psychology and Marketing
Y1  - 2021
A1  - Bee,Colleen
A1  - Dalakas,Vassilis
A1  - Chen,Johnny
KW  - Marketing
VL  - 39
CP  - 1
U2  - a
U4  - 143537543168
ID  - 143537543168
ER  -