TY  - JOUR
T1  - Collegiate Athletic Rebranding: Transforming the Visual Identity of Â鶹´«Ã½¸ßÇå
JF  - Journal of School Public Relations
Y1  - 2016
A1  - Rumpakis,Alexandra
A1  - Bee,Colleen
A1  - Lee,Jason
KW  - Marketing
VL  - 37
CP  - 2
U2  - a
U4  - 143537246208
ID  - 143537246208
ER  -