%0 Conference Paper %B The Eleventh Workshop on e-Business (WeB'12) %D 2012 %T Is It You or the Message: Why Do People Pass Along Micro-Blogging Messages? %A Zhu,Bin %A Marshall,Byron %K Accounting %K BIS %K Business Analytics %B The Eleventh Workshop on e-Business (WeB'12) %C Orlando, Florida %8 2012 %G eng %2 b %4 107914813440 %$ 107914813440