%0 Journal Article %J Journal of the Association for Consumer Research %D 2022 %T Collective Health versus Individual Freedom: How Goal Centrality and Political Identity Shape Compliance with Covid-19 Prevention %A Pereira,Beatriz %A Stornelli,Jason %K Marketing %B Journal of the Association for Consumer Research %8 2022 %G eng %2 a %4 209974188032 %$ 209974188032 %0 Journal Article %J Journal of the Association for Consumer Research %D 2022 %T Collective Health versus Individual Freedom: How Goal Centrality and Political Identity Shape Compliance with Covid-19 Prevention %A Pereira,Beatriz %A Stornelli,Jason %K Marketing %B Journal of the Association for Consumer Research %P 17-26 %8 2022 %G eng %N 1 %2 a %4 209974188032 %$ 209974188032 %0 Journal Article %J Journal of Consumer Psychology %D 2019 %T Big Picture, Bad Outcomes: When Visual Perspectives Harm Health Goal Pursuit %A Stornelli,Jason %A Pereira,Beatriz %A Vann,Richard J. %K Marketing %B Journal of Consumer Psychology %8 2019 %G eng %2 a %4 160338198528 %$ 160338198528