<style face="normal" font="default" size="100%">Changes in Social Values in the United States, 1976-2007: 'Self-Respect' Is on the Upswing as 'Sense of Belonging' Becomes Less Important.</style>

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<style face="normal" font="default" size="100%">Changes in Social Values in the United States, 1976-2007: 'Self-Respect' Is on the Upswing as 'Sense of Belonging' Becomes Less Important.</style>

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<style face="normal" font="default" size="100%">Marketing through Sports Entertainment: A Functional Approach</style>