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<style face="normal" font="default" size="100%">Measuring the sources of marketing channel power: A comparison of alternative approaches</style>

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<style face="normal" font="default" size="100%">The Bases of Marketing Channel Power: A Comparison of Alternative Measures</style>

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<style face="normal" font="default" size="100%">The Bases of Marketing Channel Power: An Exploration and Confirmation of Their Underlying Dimensions</style>